VIU Events Promotion Guide: Nanaimo

On this page, you’ll find a list of tools and support resources available for promoting different events at VIU’s Nanaimo campus. The tools that you choose to use will depend on who your event is for (i.e. students, staff, alumni, media, the general public, etc.). Please note: this guide is limited to free (or close to free) event promotion options.

VIU audiences (employees and students)

When promoting an event for an internal audience, we recommend the following tools:

Events Calendar

Do you want your event information to appear on the viu.ca homepage? Be sure to submit your event info to VIU Campus Events. The TV system around campus pulls data from this online calendar, so your event will show up there too.

Program/department social accounts

We suggest posting on various VIU social media pages. Many VIU programs, faculties and departments have their own social media accounts, share your event with the relevant ones. 

VIU Voices

This is an internal employee e-zine published on a regular basis throughout the year. If you think a writeup on your event is a good fit for this publication, contact Alyson.Winks@viu.ca.

Apps

Another avenue to promote events to students is to post them on the community boards on the Co-Curricular Involvement App and the VIU Students’ Union app.

Posters

Don’t forget about this! Some well-placed posters around campus will contribute to awareness building about your event. Please note: posters must be stamped by the VIU Students’ Union (Building 200) before placing around campus, and posters can only be placed on designated poster boards. For guidance, check out our VIU Brand Standards document. Questions? Reach out to Brand and Marketing.

Promoting to the wider community

If you want to extend attendance beyond the campus community (employees and students), there are lots of in-community tools. Here are a few tips.

Post your event on community events listings:

Share your event on community social media accounts:

  • Are there any Facebook groups you think might be interested in your event? For example, on the Nanaimo Events page you can post music, theatre, dance and arts festivals, shows and exhibits. If your event is for families, you could try the What’s up for Nanaimo and area families! group.

Reaching out to the media:

Looking to get media coverage? In some cases, the Communications team can “pitch” the story idea directly to our media contacts. There may be other ways we can help. Connect with us to learn more.

VIU’s social media channels:

For information about how to promote an event on one of VIU’s social media channels, connect with us.

Eventbrite:

Setting up your event on Eventbrite not only allows an avenue for registrations, but the platform will also promote your event.

 

For more resources and guides, visit the Communications & Marketing resources page.